<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/eacf6f8f-6c76-4e90-8af2-c3faba4e98f0/d62c9685-401a-437b-b54d-012a6c2aae1f/Mini-Refractiow.jpg" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/eacf6f8f-6c76-4e90-8af2-c3faba4e98f0/d62c9685-401a-437b-b54d-012a6c2aae1f/Mini-Refractiow.jpg" width="40px" /> Heya✌️, it’s Sullivan I built this guide from my own journey and my clients' real struggles, no theory or AI slop. Just what actually works. Now let's make your content impossible to ignore

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Answer honestly, this diagnosis can change the trajectory of your project !

🎯 Target & Topic

• [ ] I'm speaking to ONE specific person with ONE specific problem
• [ ] My video covers a single subject only no topic drift
• [ ] This problem is something many people genuinely struggle with

💡 Unique Angle

• [ ] I'm offering a fresh or new perspective on this problem
• [ ] My take is distinctly mine, not a copy of someone else's content
• [ ] I've studied what works, but adapted it in my own voice and words

🪝 Hook

• [ ] My hook creates a clear information gap, the viewer doesn't know the answer yet and needs to keep watching
• [ ] My title or opening line sparks curiosity without giving away the answer
• [ ] My cover image is clear and easy to understand at a glance

📖 Story Flow